How to Start a Custom Ceramic Decorating Business with Success
The idea of starting your own small business is enticing for many reasons, but start-up expenses—especially for a franchise—can be high. Rather than a franchise, why not try something that’s completely yours, low-cost, and “Chinese-proof”—and that gives a high return? You’ll get to make products your customers will truly love because they’re unique and personal to them. As the owner of a ceramic customization business, you can have just that. Here’s a breakdown of how to get started.
Get your financials in a row
Before you can start any business, you’ve got to set a budget and get your financials in a row. Luckily, decorating ceramics has a much lower start-up cost than essentially any other franchise you can find, as well as many other types of businesses. It’s still important that you have enough money saved up or that you can secure a loan—you don’t want to be in the red before you’ve even begun—but it won’t take a second mortgage on your home to get started.
Decide what your niche will be
The product possibilities are essentially endless. From ceramic and porcelain plates for food service, to trophies and artist collectibles, to large-scale tile murals for swimming pools and construction, to jewelry, souvenirs, beer growlers, house markers, and many others—all can be uniquely decorated, and they’ll deliver commercial lifetime true ceramic durability. Let your imagination run wild, and personalize products that embody your customers’ art, photography, and imagery just for them.
Use quality printing systems
When you purchase one of our digital ceramic decorating systems, you’re not getting a run-of-the-mill product; you’re getting the most advanced ceramic decorating system available, backed by 16 years of experience in supporting entrepreneurs who had a dream and made it happen. You’ll get a turnkey system packaged specifically for you, including training and all our years of experience.
Market your new business
Marketing your new business is a must, and there are tons of ways to do it. From creating and posting on social media accounts, to crafting a polished website, to hanging up flyers around town, each avenue will alert people to your new and exciting business. Focus on a few customers and markets who have the greatest interest the personalized products you will make.